No matter what. He used to tell us that we had to be the best in anything that we wanted to do in life. We will start Missoni perfume in Europe and then plan to launch everywhere else in the world. We are in love with the colors that are used in Resort 2016. “I’ve loved speed ever since I was a little boy. When in public, he was always laughing and never took himself seriously. By day tripper I mean it is for dynamic women who loves traveling on her day off, women who likes to go to countryside for the day or visit a museum.What is the most important lesson you've learned from your grandfather Ottavio Missoni?First I would say that I love to think of him as a great man, I really admire him for what he did. And judging by the smile that spreads across on the face of this big boy, six feet of passion for cars and motorbikes, between pauses, a weekend in Livigno in the company of the instructors at the Lamborghini Winter Academy (the Lamborghini Squadra Corse project teaching winter sports driving) is just what his untamed spirit demands. Crazy on the racetrack; sober-minded on the road. I rode a motorbike, but also a go-kart”, recalls Ottavio Jr., representing the latest new generation of a family and a company, Missoni, that deserves the epithet of “the Lamborghini of fashion houses”. “I don’t consider myself a professional race driver, of course. He used to tell us some funny things that I keep alive inside of me to this day. In actual fact, Ottavio Missoni had already measured his skills against an Lamborghini Aventador of 700 horsepower or more in the past. In 1970s it reached the peak of its popularity. Plenty of fun and excitement, lots of advice on winter technique that you can apply in everyday driving as well”. But I do love competing in stage races alongside famous champions. She was one of the first painters who designed a clothing collection. “Driving a super-sports car under such extreme conditions was a new experience for me. “I don’t take risks; I take it slow. This tiny knitwear workshop founded by Italian Olympic athlete Mr Ottavio “Tai” Missoni and his wife Rosita in 1953 may have grown into a global, multimillion-dollar brand – but it has done so while remaining very much a family affair. “I’m afraid of the traffic, especially when I’m on my motorbike,” confesses Ottavio.
Preferably motorised adventure, and better yet with a set of custom-designed wheels; either four wheels or two will do. “And while I see the motorbike as being primarily about exploration, the car is a special way of sharing an adventure with others.” The Winter Academy teaches drivers not to fear the cold. Last time we released perfume was ten years ago. And that's the opinion of Ottavio Missoni, a boy who knows a thing or two about design!Copyright © 2018 Pirelli & C. S.p.A So I think me and my brothers and nephews, all of us learned that from him. We are not strong there, but we are aiming to move in that direction. Missoni signature zig-zag patterns have become one of the most recognizable in the industry. But he had never attempted to tame a “Lambo” Bull at high elevation on an ice track, with brute power fighting an ultra-thin degree of adherence and a team of experts egging him on to test his limits. How does the brand balance the need to keep the label modern while respecting its heritage?First I have to say we are lucky in this way because we are famous for the use of color. It really helps us, because we can work with all the color palette. But this man knew everything. And that’s partly because I often have my girlfriend with me… I save my instinct for speed for when I am racing.” And what he refers to as his “tricks on two wheels”, raid rallies such as the Gibraltar Race or the Merzouga Rally, are not just a Sunday drive!
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