The Fenty beauty line includes a range of other products, like the 6 Killawatt highlighters (which will give you a beautiful dewy finish that shows off your natural features), all aiming to give you a natural, lightweight finish you will love. Fenty Beauty are in the middle of the pricing spectrum, more expensive than high … Introduction Case Study Content Analysis Is FENTY Beauty a form of Digital Activism? Rihanna was inspired to create Fenty Beauty after years of experimenting with the best-of-the-best in beauty—and still seeing a void in the industry for products that performed across all skin types and tones. It is considerably cheaper compared to designer brands, however high street stores in the UK sell foundations at even cheaper prices, such as Rimmel London’s £8.99 foundation.
Even before Fenty Beauty launched, it positioned itself as an inclusive beauty line for all skin tones. Starting with Fenty Beauty foundation, she launched a makeup line “so that people everywhere would be included,” focusing on a wide range of traditionally hard-to-match skin tones, creating formulas that … Beauty gurus and MUA’s everywhere flocked to stores to get their hands on this inclusive line that is primarily focused on complexion.What do you think about the natural beauty revolution, would you try a beauty line to embraces your natural appearance? Fenty Beauty prices its foundation at £26, which is cheaper than Estee Lauder and Bobbi Brown. Fenty Beauty’s customers are some of the biggest spenders on beauty products in general, spending an average of $471 a year on makeup according to a report by Slice Intelligence. In the UK, you’ll be able to find Fenty beauty exclusively at Harvey Nichols.Reviews can be found everywhere as it is hailed as one of the most sweat and humidity proof foundations that aims to include all types of women everywhere.The Fenty beauty line includes a range of other products, like the 6 Killawatt highlighters (which will give you a beautiful dewy finish that shows off your natural features), all aiming to give you a natural, lightweight finish you will love.Designed to feel lightweight, its skin-like coverage enhances your natural beauty, making skin look like skin, with less imperfections.This mantra of Fenty Beauty is completely pro age! Feel free to take chances, and take risks, and dare to do something new or different.” – RihannaThis oil-free primer smoothes away the look of pores, visibly evens skin tone and texture, and instantly absorbs shine without feeling dry or chalky. September’s New York Fashion Week saw Rihanna launch her Fenty Beauty make-up line, featuring the tagline ‘Beauty for all’. It should never feel like a uniform. Price point strategy and hyper targeted demographics. That’s the real reason I made this line.” – RihannaThe surprise release of Fenty Beauty came early September and took the makeup world by storm. New brands like Universal Standard offer a range of sizes, from 00 – 32, making sure no one is left out and winning customers and praise in the process. In addition, the advertising campaign has heavily focused on using women of different … Let us know what you think on our Social Media.Rihanna’s attitude to beauty encourages you to take risks and try something new.“Makeup is there for you to have fun with, it should never feel like pressure.
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